How to Care for Color Treated Hair
- Novo
- Jun 3
- 3 min read
Keep Your Color Fresh with Kérastase
You’ve taken the plunge and colored your hair—now it’s time to keep that color looking salon-fresh for as long as possible. Whether you’ve gone for a bold new hue or subtle highlights, the secret to lasting vibrancy lies in how you care for your hair after coloring.
Here’s everything you need to know to maintain the health, shine, and color intensity of your hair, with a little help from Kérastase.
Why Post-Color Hair Care Matters
Some Coloring your hair can leave it more fragile, dry, or prone to breakage. Without the right products and habits, your vibrant new shade can quickly turn dull or brassy. Fortunately, with a few simple steps and the right treatments, you can protect your color and nourish your strands at the same time.

Essential Tips for Maintaining Colored Hair
1. Wash Less Often to Lock in Color
Try to go at least 48 hours without washing your hair after coloring. The longer you wait, the better the dye sets. After that, aim for 2–3 washes per week. Over washing fades color quickly and strips natural oils that protect the hair shaft.
2. Shield Your Hair from Environmental Damage
Pollution, UV rays, and hard water can all break down hair dye and lead to faster fading. Protect your hair from the sun by wearing a hat or using UV-protectant products. If you live in an area with high pollution or mineral-heavy water, consider using a protective serum or rinse to minimize buildup and preserve your color.
3. Protect Your Hair While Styling
Heat tools like straighteners and curling wands can weaken hair and accelerate color fading. If you must style with heat, always use a thermal protectant and keep the heat setting low. And don’t forget about the sun—UV rays can dull your hair too! A UV-protectant spray or a chic hat can help shield your strands.
4. Deep Condition Weekly
Color-treated hair craves moisture. Incorporate a deep conditioning treatment or hair mask once a week to restore hydration, strengthen the hair fiber, and keep your color luminous. Look for formulas with repairing and softening ingredients.
5. Keep the Water Cool
Hot water lifts the hair cuticle, which can cause color molecules to escape. When rinsing, use lukewarm or cool water to help seal the cuticle and lock in color. It’s a simple change that makes a big difference.
6. Refresh and Strengthen with the Right Products
Hair color doesn’t just fade—it can also shift in tone or become patchy over time. Use treatments and toning products designed for your shade to keep your color fresh and balanced between salon visits.
Top Kérastase Picks for Color Protection (Nutritive + Première)
Explore these expertly formulated products from the Kérastase Nutritive and Première ranges to help preserve and protect your colored hair:
Kérastase Nutritive Bain Satin Riche Shampoo A deeply nourishing shampoo that gently cleanses while delivering intense hydration to dry, sensitized hair—ideal for color-treated strands.
Kérastase Nutritive Lait Vital Conditioner This lightweight, moisture-balancing conditioner detangles and replenishes hair, leaving it soft and vibrant without weighing it down.
Kérastase Nutritive Masquintense A cult-favorite intensive mask for dry hair that restores moisture and enhances shine, helping color-treated hair stay strong and smooth.
Kérastase Première Decalcifying Repairing Pre-Shampoo Treatment Designed to remove mineral buildup and prep hair for deep repair, this treatment helps protect color vibrancy in areas with hard water.
Kérastase Première Fondant Fluidité Réparateur Conditioner A restorative conditioner that smooths and strengthens hair damaged by coloring, leaving it silky and manageable.
Kérastase Première Sérum Filler Fondamental Leave-In A powerful leave-in serum that reinforces weakened hair fibers, locks in moisture, and protects color-treated hair from external aggressors.
Embrace Your Color, Protect Your Hair
Hair color is an expression of your style—so wear it boldly! With the right care, you can extend the life of your color and keep your hair feeling soft, strong, and healthy. Trust in salon-grade products like Kérastase to elevate your hair care routine and keep that post-salon glow going strong.
Visit Novo Salon in Santa Barbara
Novo Salon is proud to be the only Kérastase salon in Santa Barbara. As the premiere destination for luxury haircare and expert color services, we specialize in Multi-Dimensional Haircolor—from Modern Balayage techniques to Classic Haircolor and Highlighting. Our team of highly trained professionals is dedicated to creating rich, custom color that enhances your natural beauty while maintaining the health and integrity of your hair.
Come experience the difference that true expertise and premium care can make.
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